Sr. Advisor, NA Marketing Tradeshow Event Planner – Dell Technologies 

Company Name: Dell Technologies 
Orange County, CA
Full Time

Job Description:

Dell Technologies is more than a technology company, it’s a people company. Here in Marketing Event Management, we connect with the trade and customers, presenting one voice and one face that is uniquely Dell Technologies. We plan and develop a range of marketing events for multiple business streams, enlisting services and exhibiting materials from a range of sources. Then, we execute them seamlessly on the day. Above everything, it’s about giving internal clients and customers a consistently superior experience.

This is an exciting opportunity for an ambitious, organized and outgoing marketing individual with a passion for delivering world-class events. Supporting our goal to drive customer engagement in fun/engaging/educative events, this role provides scope for strong cross-organization interfaces, networking and fast paced knowledge and career development.


  • Have in-depth understanding of experiential events with strong event planning skills. Must have the ability to tie back specific business goals, strategies and customer expectations.
  • Ability to efficiently deliver events on time and within budget
  • Development, planning and execution of events from initial concept through execution
  • Ability to drive projects, manage vendor engagements and coordinate and supervise full event activation
  • Support the investigation, selection, negotiation and management of services with vendors including event management, booth design, catering, staffing and general event support
  • When required, researches available venues and recommends event sites
  • When required, arranges event space, hotels, equipment rental and delivery, setup and dismantling of event
  • Engages with event partners and vendors to ensure communicative and seamless execution of activation
  • Proposes and tracks budgets, forecasts and compiles summaries of total event costs, audience profiles, attendee feedback and event ROI
  • Troubleshoot issues that arise during planning & execution using creativity, good judgment and grace
  • Ability to accurately reconcile each event including budgeting, POP/POS, pipe-line measurement, etc.
  • Uses creativity to ideate with team to identify opportunities to maximize impact, surprise and delight for all attendees

Essential Requirements

  • Bachelor’s Degree with 3-5 years of experience or 5-7 years of experience in a similar role is required.
  • Trade show experience to include booth design, drayage, catering, promotional support and staffing
  • Excellent organization skills and solid structured project management skills with proven ability to meet deadlines, manage budgets and deliver results.
  • Experience in hosting virtual events using Zoom as a platform, creating a ROS (run of show) and understanding the digital assets and technology needed to create interactive virtual experiences.

Desirable Requirements

  • Familiarity of using registration platforms: Aventri, CVENT, etc. to effectively run reports and manage the attendee communication experience.
  • Familiarity/working knowledge of Adobe Creative Cloud Suite programs or other creative software.
  • Understanding of Dell Technologies business priorities, strategy and direction.

Dell is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at Dell are based on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, physical, mental or sensory disability, HIV Status, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. Dell will not tolerate discrimination or harassment based on any of these characteristics. Dell encourages applicants of all ages.