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Senior Manager, Event Management – Dentsu Creative

Company Name: Dentsu Creative
Location: Jersey City, NJ 
Type: Full Time

Job Description:

You will:

  • Oversee event planning and activation within designated marketing region, ensuring all activation deliverables are met
  • Source event opportunities that align with brand goals – you will be responsible for negotiating the best sponsorship price and deal points for our client, and will need to be able to source opportunities for us to participate in
  • Activate events according to brand guidelines and ensure execution is consistent with brand standards
  • Coordinate staffing and logistics for all non-premise brand experiences (event staffing, asset transportation, product delivery)
  • Lead on-site production and provide experienced on-site PM to lead (asset facilitation, consumer sampling, hospitality, content capture)
  • Manage local storage and inventory of event assets, POS and general event supplies
  • Work with all vendors, including insurance carriers
  • Procure permits, civic documents, and all other permits / paperwork required for events
  • Responsible for post event recaps, feedback, goal event data recaps and insights on all events
  • Partner with event organizers and negotiate event sponsorships that maximize brand impact and value
  • Oversee client and partner communication, challenges, and solutions
  • Manage pre / during / post event communications, ensuring any issues or changes that might affect events are escalated or approved through proper channels and documented
  • Manage event budget creation, implementation, expense tracking and management, and reporting
  • Help manage the PO system and project budget tracking
  • Provide budgetary input to the Regional Director on event cost expenditures per event
  • Oversee team of regional Associate Producers
  • Hire and manage a local team of part-time event staff (production assistants, brand ambassadors, specialists)
  • Ensure activation is planned for and performed in compliance with state event regulations, local sampling laws, company policies, and client marketing codes
  • Evaluate local market sponsorship opportunities and local event alignments against brand goals
  • Meet with Regional Director and Associate Producers to ensure and enforce activation scopes are achieved
  • Ensure that part-time event staff are understanding of activation goals and local compliance

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