Senior Event Marketing Manager – Fiserv

Company Name: Fiserv
Location: Alpharetta, GA
Type: Full Time

Job Description:

We’re looking for a Senior Event Marketing Manager to set the strategy, planning, execution and reporting for Fiserv Digital Payments and Digital Solutions’ tradeshows, virtual, hosted and hybrid events, globally. The Senior Event Marketing Manager will partner cross-functionally with the marketing, product and sales organization, to define individual event goals, promotion, speaker management, budget management and logistics. Your role will be to deliver high quality events with maximized ROI.

As a Senior Event Marketing Manager you will be responsible for:

  • Define event presence and ensure it is consistent and inline with our Fiserv strategy and revenue goals
  • Own the various components throughout the event lifecycle, manage the budget and timeline, and oversee a variety of vendors and venue partners to ensure all stakeholders are working together to deliver a high-quality experience
  • Work on multiple, simultaneous initiatives that require both strategic thinking and creativity as well as high-speed tactical execution
  • Partner with internal stakeholders to execute a compelling vision at events; create a templated approach for regional teams to execute a consistent vision globally
  • Monitor, analyze and report on performance of each event and communicate results and plan for improvement against agreed KPI’s
  • Apply the analysis and lessons learned from previous events to future launches and recommend actions/processes for ongoing improvement

Basic Qualifications For Consideration

  • 5+ years of event management experience in B2B, with end to end responsibility for execution.
  • Excellent negotiator, with strong interpersonal and relationship skills
  • Experience using CRM and Marketing Automation systems for campaign management
  • Fluent in English
  • Travel: up to 30%

Preferred Qualifications For Consideration

  • Program/Project Management tool experience
  • Resource management
  • Business intelligence tools