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Principal Marketing Manager, Technical Events, Amazon Software Builder Experience (ASBX) – Amazon Web Services (AWS)

Company Name: Amazon Web Services (AWS)
Location
: New York City, NY
Type: Full Time

Job Description:

Amazon Software Builder Experience (ASBX) is looking for a Senior Events Marketer to own and run our iconic internal software builder experience event, DevCon. DevCon provides learning opportunities to our internal developer conference (Software Builders as we refer to ourselves at Amazon) focused on leading technology, infrastructure and security topics, builder best practices, career development, and more. DevCon is an essential event with must-view content for every software builder, an opportunity for members and leaders in our software builder community to reach and exchange knowledge with one another, and a prioritized event for the launch of innovations and services benefiting Software Builders. Each conference grows in size and in scope — all while keeping the emerging needs of the builder community at the forefront of what we do.

Your responsibility as an event expert will include developing event strategy and acting as the single threaded leader for all event components. You will define the goals of the program work streams, build your core working team, manage budgets and timelines, and oversee a variety of vendor and venue partners to ensure all stakeholders are working together to deliver a high-quality in-person and livestream experience. You will also have strong communications skills to write strategic attendee journey docs, manage executive leadership reviews and post event debriefs.

The ideal candidate is highly motivated, familiar with the software builder environment at Amazon, and an extremely organized individual with 7+ years of experience building experiential events that drive strategic goals. You are results-driven, able to handle ambiguity and rapidly-changing priorities, have excellent communication skills and a sharp analytical sense.

This position will be a part of the ASBX Product Marketing Management team and will work closely with content strategists, marketing managers, product managers, principal engineers, and strategic internal partners to develop and execute event plans that deliver key messages, product information, and drives brand awareness and engagement across the software builder community at Amazon.

Key Job Responsibilities

  • Oversee planning, production, and execution of large scale events that are virtual and / or in-person.
  • Assist in the definition and creation of event goals, while keeping customer needs in mind, to ensure event success.
  • Serve as event project manager. Responsibilities include but are not limited to: work back schedules, pre-event consultation, venue selection, event agency selection/management, agenda development, attendee journey and event flow, event promotion and registration management, budget creation and oversight, on site staffing, final event metrics and reporting. Creative direction and a high bar for quality of execution is required.
  • Expertly drive pre-event weekly core team meetings, including ownership of event planning documentation tracking deadlines and anticipating road blocks before they become escalations.
  • Build and distribute regular pre-event status reports and post-event reports.
  • Work closely with content marketing, product managers and product marketers to achieve business goals via event marketing.
  • Track and manage event budgets

Basic Qualifications

  • Demonstrated success in program management, event management and goal alignment
  • 7+ years of technical conference implementation
  • 9+ years experience working in a fast-paced tech culture
  • 9+ years working in an organizational environment that markets products to developers.

Preferred Qualifications

  • Skilled negotiator with proven experience finding creative ways to do more with less and a track record of staying on budget
  • Demonstrable, successful history of defining event and creative strategy and proven executional excellence.
  • Decisive, action-oriented, and able to motivate, inspire, and lead cross-functional teams in different geographies and business units.
  • A strong leader and excellent communicator who can drive consensus and articulate program recommendations and tradeoffs to senior executives.
  • Ambitious self-starter with demonstrated ability and willingness to roll up sleeves and execute to get the job done.
  • Ability to manage time and juggle multiple priorities to execute high quality deliverables.
  • Proven knowledge of working with industry tools such as Cvent (or similar), Hubspot and HTML

Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. 

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