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Field Marketing Manager, Events – Perforce Software

Company Name: Perforce Software
Location: Minneapolis, MN
Type: Full Time

Job Description:

As a Field Marketing Manager, you’ll plan and execute a variety of virtual and in-person events including webinars, virtual conferences, Customer Advisory Board events, user groups, conferences and tradeshows. Work with a smart, motivated team to drive measurable engagement with our customers, prospects and community members.

The ideal candidate will be an execution machine, team-oriented, an effective communicator, and appreciate a dynamic environment. You’ll be responsible for ensuring flawless coordination and execution of in-person and online events, plus other marketing programs or initiatives, as needed. We’re looking for someone with a demonstrated history of successful project ownership. And, if you have a love for technology, all the better.

Position Responsibilities

  • Work closely with management on developing our event program.
  • Develop, plan, and implement multiple tradeshows and virtual events throughout the year.
  • Coordinate, set up, and manage promotion of demand generation webinars.
  • Manage orders and inventory of promotional products and gifts.
  • Manage budget for events.
  • Conduct post-event evaluations and ROI analysis.
  • Build and maintain Marketing Events & Campaign calendar.
  • Coordinate with multiple internal clients, such as sales and product marketing.
  • Manage lead imports, follow-up and reporting.
  • Assist Marketing leadership with initiatives and projects, as needed.

Business And Technical Competencies

  • Details are your thing.
  • You love being part of a highly-energized team. Innovate, collaborate, celebrate.
  • Excellent communicator in meetings, via email and on paper.
  • You build strong interpersonal relationships. Share ideas and success.
  • Microsoft Office confidence, especially Excel, Word, PowerPoint.
  • Experience with CRM, Marketing Automation, and Project Management Tools and/or gifting platforms is plus.

Experience And Education

  • Bachelor’s degree in marketing, business, or related field
  • 3+ years of field marketing/event marketing experience.
  • Excellent written and verbal communication skills.
  • Experience in and passion for event planning and management.
  • Strong organization and project management skills and ability to work to a timeline.
  • Ability to handle a variety of assignments simultaneously and demonstrate a sense of urgency, when required.
  • Exhibit creative problem-solving skills and ability to identify next steps, with meticulous attention to detail and deadlines.
  • Must exhibit a curious, positive, team-oriented, enthusiastic approach.
  • Proven capacity for exceptional customer service to internal and external stakeholders.
  • Ability to establish strong relationships with vendors and outside contractors.
  • The desire to excel in a fast-paced environment.
  • B2B Software or Technology industry experience preferred.

Perforce is an equal opportunity employer. We value diversity and celebrate its strengths.

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