Events Marketing Manager, Prime Video Consumer Events – Amazon

Company Name: Amazon
Location: Culver City, CA
Type: Full Time

Job Description:

Prime Video brings together the world’s best creators with the most passionate communities in a way that no other entertainment brand can. Not only are we a one-stop hub for distinctive, critically-acclaimed and award-winning original programming including TV series such as The Boys, The Marvelous Mrs. Maisel and Jack Ryan and movies like Borat Subsequent MovieFilm, Coming 2 America, Cinderella, and The Tomorrow War, but we offer a multi-dimensional experience that allows subscribers to fully immerse themselves in their fandom: to read the book, to listen to the soundtrack, to buy the costume, to replay live sports in real time, and more. And that breadth and connection to the Amazon family of brands, along with the support of a passionate and diverse global team, makes Prime Video a company where creators and makers of all kinds can build their future.

Prime Video is seeking a highly intelligent, motivated, and results-oriented individual with a passion growing a business focused on unique and inspiring entertainment that delivers for our customers worldwide. The Events Marketing Manager will be responsible for ideating, executing and managing external agencies for all consumer and brand events for Amazon Original Series. These events will build awareness and deepen engagement with Prime Video series. This candidate will lead the development of the events strategy, ideate and execute a wide range of events from San Diego Comic Con to SXSW. In addition to strategy, this candidate will work closely with various marketing teams including brand, media, creative, social, international, research, legal, partnerships and PR, as well as external agencies. The successful candidate will have a proven track record for concepting and executing events, will work autonomously to set the event roadmap, deliver measurable results, possess the ability to complete a high volume of task and projects quickly, have great attention to detail and organization skills. This person should possess the following; strong project management skills and excel at relationship building.

Key Job Responsibilities

  • Develop the Consumer event strategy, think big ideas, planning and execution of events for Prime Video Original Series
  • Collaborate with and manage internal stakeholders to events for Prime Video Original Series
  • Track and analyze key marketing metrics and event performance
  • Hire, manage and collaborate with external agencies
  • Act as a leader and “catalyst” who inspires others to deliver bar-raising, best in class ideas and plans, eliminating barriers that may work against them
  • Partner with various marketing functions divisions to develop an innovative, effective and never been done before events campaign, from approach to execution
  • Is on-location to manage events

Basic Qualifications

  • Relevant marketing experience managing events, ideally at a studio, entertainment company, brand or agency
  • An understanding of marketing principles and communication tactics including various forms of digital/social, out of home, grassroots, TV/radio, and alternative marketing
  • Experience overseeing event budgets and working with team to track and forecast
  • Experience collaborating with internal partners and stakeholders, talent, and/or external stakeholders

Preferred Qualifications

  • 5+ years managing clients and/or agencies and large-scale events
  • Deep understanding of budget management and creation (should have basic understanding of general production costs to ensure budgets are being billed at lowest possible cost)
  • Hands on experience with fabrication, production ops, permitting and other event logistics
  • Ability to understand production and fabrication enough to call out potential flaws, dig deeper for in depth information and offer thoughtful solutions
  • On the ground experience running events and large-scale physical production
  • High level knowledge of venue requirements, union labor laws, and other production specific requirements
  • Understanding of ADA production implications
  • Ability to manage a minimum of 10 on-going projects at any one time
  • Relevant marketing experience within entertainment or original entertainment properties
  • Knowledge of the TV/entertainment landscape and streaming platform
  • Advanced decision-making skills with proven ability to lead, influence, align and inspire teams, including those who are not direct reports
  • Project management skills, with ability to juggle multiple partners and excel in a lean and demanding work environment
  • Exceptional verbal and written communications skills and attention to detail
  • Willingness to work hard and roll up sleeves to get work done, even when at times it is outside the scope of the job
  • Operates with significant autonomy
  • Demonstrated bias for action and willingness to roll up sleeves to get work done, even when outside the scope of the job

Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.