Event Marketing Manager, Sr. Advisor – Dell

Company Name: Dell
Round Rock, TX
Full Time

Job Description:

Dell provides the technology that transforms the way we all work and live. But we are more than a technology company — we are a people company. We inspire, challenge and respect every one of our over 100,000 employees. We also provide them with unparalleled growth and development opportunities. We can’t wait for you to discover this for yourself as an Event Marketing Manager on our Field Marketing Event team in Round Rock, TX.

Assessing market trends, quantifying opportunities and developing marketing programs, Field Marketing at Dell is at the forefront of customer engagement. Responsible for a specific location, department or product, our teams drive marcom strategy – from making budget recommendations to defining roadmaps and informing content themes. Interacting directly with customers and utilizing third-party customer data, they provide Dell’s product marketing and messaging team with game-changing feedback. At the highest level, they develop and drive marketing policies and activities, from market research through brand management and product development to pricing.

In the role, you will work on highly complex problems; provide insight into the strategic issues which are forefront in the minds of the Executive Leadership Team; gain exposure to senior-level decision-making; and establish relationships across all areas of the company. You’ll also contribute to the development of new techniques and plans within area of expertise.


  • Manage all Enterprise customer events from conception to execution
  • Provide strategic counsel and event management assistance to internal business partners to ensure that events and programs align/integrate with corporate and segment goals
  • Strategic planning for event, communication plans for segment and executives, budget creation and approvals, content facilitation, logistical planning and 3rd party vendor management
  • Working with leadership team to understand company priorities, target audiences and develop event strategy
  • All planning and logistics associated with event planning
  • Budget and T&E responsibility
  • Clear and concise event communication from Executive through applicable Sales organization
  • Strong team leadership – managing virtual teams and program managers
  • Strong team orientation – sharing best practices, knowledge transfer and uncovering process improvements


  • Working knowledge within the Event Marketing industry specifically in the high tech space
  • Knowledge should include customer events, conferences, direct customer engagements and creation of demand gen programs
  • Robust written and verbal communication skills
  • Strong organization, prioritization and planning skills
  • Experience interfacing with senior level customers
  • Ability to work independently in order to meet deadlines
  • Advanced knowledge of PC market and new technologies
  • Ability to work cross functionally in order to achieve desired results
  • Prefer a Bachelor’s degree or equivalent experience, with a minimum of 5-7 years of related experience

Desirable Requirements:

  • In-depth understanding of events and event planning and how to tie those to company and business goals, customer requirements, and knowledge of competitor practices
  • Ability to work with limited supervision