Event Marketing Manager- FiscalNote

Company Name: FiscalNote
Washington, DC
Full Time

Job Description:

FiscalNote is looking for a Event Marketing Manager who will amplify FiscalNote’s products and solutions go-to-market strategy across multiple event types. You will oversee FiscalNote’s event planning and execution with trade shows, lunch and learns, policy briefings, social engagements, and other events for our corporate, government relations and advocacy clients. You will also work cross-functionally across the organization, specifically with your direct manager, the Sr. Brand and Communications Manager, to develop a corporate-wide strategy and success criteria. You will be responsible for event KPIs and reporting event success across the marketing organization. The successful candidate possesses strong experience in the B2B marketing space, preferably in a political environment.

You will:

Event Logistics:

– Work closely with Sr. Brand and Communications manager to develop and execute a high-level event strategy with multiple stakeholder buy-in

– Handle end-to-end logistics of FiscalNote presence at trade shows, partner events, lunch and learns, etc. by working closely with vendors, venues, clients, and partners

– Plan and execute niche events, such as dinners and happy hours, by managing logistics such as venue coordination; invite, registrant, and attendee lists; communications; and registration landing pages

– Work closely with the sales team on event staffing, goals, and expectations, including reviewing event pre-briefs and post-briefs

– Manage contracts with partners, vendors and venues

– Oversee swag and display execution, ordering, shipments, distribution, etc

– Collaborate across marketing and communications teams to create event deliverables such as promotional ads, signage, and landing pages

– Track event expenditures to optimize FN budget

Audience Development:

– Lead overall audience acquisition strategy and employ new tactics for attracting audiences

– Create targeted invitation lists tailored to the topic at hand

– Craft compelling audience communications to recruit event audiences

– Manage internal audience databases

– Track event registrants, provide regular reports on audience metrics and ensure that attendee goals are being met

– Assist with memberships & partnerships and leverage them to develop events as needed

– Manage and deploy all post-event outreach, including feedback surveys

– Assist with speaking opportunities to elevate the FN brand as needed

– Help craft compelling content on event-related items for social media sharing & the FN website

– Potentially photograph and videotape events for social promotion

You Have:

– 3-5 years of experience with event management, public relations, communications and/or marketing

– A Bachelor’s degree or equivalent experience

– Excellent written and verbal communication skills

– Excellent project management, organizational, and time management skills

– Strong interpersonal skills and ability to build relationships with internal and external stakeholders

– Ability to thrive in a fast-paced environment and manage multiple projects at a given time

– Ability to be flexible, adaptable, collaborative and a team player

– Ability to be able to work independently, be proactive and take initiative

– Ability to manage multiple projects

– Ability to lift heavy trade show equipment

– Interest or experience in politics and/or media (strongly preferred)