Event Marketing Campaign Manager – ServiceNow

Company Name: ServiceNow
Location: Santa Clara, CA
Type: Full Time

Job Description:

The ServiceNow Events team is looking for an energetic, organized, creative thinker that wants to jump into a group of marketing professionals to promote our global events. This role will work side by side with the creative, design, communications, demand generation, and project management teams to drive attendance to the event through integrated campaigns, create compelling content, implement new ideas, and report on success.

We are looking for someone who is a self-starter, motivated by excellence and creativity, willing to work hard, learn from others, and have a great time doing it!

What you get to do in this role:

  • Create and deliver global demand generation campaigns with the event communications lead
  • Assist in writing and editing content for website, emails, social media, sales newsletters, and other internal communications
  • Create and maintain editorial calendars for campaigns and select programs
  • Drive internal communications to support the field on event promotion and registration
  • Management of multiple projects including timelines, budget, resources, and regular updates
  • Establish a metrics plan and dashboard for communications activities
  • Drive research for competing events and analyze how Knowledge can remain to scale


To be successful in this role you have:

  • Degree in Marketing, Communications or similar degree.
  • 3-5 years marketing experience in an events environment, preferably tech companies
  • Proficient with Microsoft office, specifically Word and PowerPoint
  • Strong writing and interpersonal skills with the ability to collaborate across teams
  • Organized and detail oriented to manage multiple projects concurrently
  • Self-starter, motivated, energetic and passionate about excellence

ServiceNow is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status or any other category protected by law.