Director, Workday Marketing Events – Workday

Company Name: Workday
Location: San Francisco, CA 
Type: Full Time

Job Description:

At Workday, we help the world’s largest organizations adapt to what’s next by bringing finance, HR, and planning into a single enterprise cloud. We work hard, and we’re serious about what we do. But we like to have fun, too. We put people first, celebrate diversity, drive innovation, and do good in the communities where we live and work. This is a fantastic opportunity to inspire and manage a team who supports the delivery of our flagship experience marketing programs.

The key Responsibilities include:

  • Own and lead a complex, cross-functional brand experience that requires a keen ability to manage multiple global workstreams towards a common vision and goal.
  • Inspire a team and collaborate with internal and external partners to create meaningful experiences throughout the lifecycle of an event.
  • Develop an end-to-end approach to deliver a world-class and evolving hybrid experience that brings Workday’s brand to life and differentiates us in the marketplace.
  • Demonstrate an ability to take initiative, anticipate needs and exercise independent and sound judgment.
  • Establish repeatable processes, templates and standards.
  • Effectively communicate and present plans and performance across the organization including key stakeholders and executives.
  • Operate with an attitude of ownership, speed and collaboration.
  • Create an inclusive, dynamic working environment that motivates the team and creates a path for growth.
  • Guide the selection and expansion of global vendor partnerships to include best in breed services that will enhance the attendee experience and advance programs.
  • Keep up on industry trends and engage appropriate counterparts outside of Workday to gain best-practice knowledge.
  • Drive policies and standards around sustainability and accessibility across all programs.


  • 12+ years of demonstrated success in marketing events within a publicly held B2B technology organization
  • Demonstrated ability to have successfully completed large, very complex, multidimensional conferences on a global scale
  • Experience in a people-management position and ability to prioritize in s competing tasks
  • Strong analytical skills, and consistent track record in making data-driven decisions to continually optimize performance and determine future investments.
  • Highly proficient global budget development and management skills
  • Experience working with programs that support sales and drive pipeline.
  • Strong proficiency in gaining alignment and communicating with key stakeholders.
  • Comfortable adapting to evolving business needs and thriving in a fast-paced environment.
  • Diligent, independent and able to successfully manage multiple, concurrent project demands within established timelines.
  • Skilled collaborator capable of partnering with internal teams.
  • Excellent negotiating skills
  • Self-motivated and resourceful, ability to navigate ambiguity in a fast-paced environment
  • Travel required as related to assigned events
  • Proficient using Google Suite, MS Office Applications, Slack and other enterprise applications.
  • Experience with event platforms (RainFocus, Kaltura, ON24, SpotMe, Cvent, Aventri, Braindate, Jifflenow)
  • Must align with Workday vaccine policy.

Workday is an Equal Opportunity Employer including individuals with disabilities and protected veterans.