The Corporate Events Marketing Association (CEMA) has named EMP Managing Partner Gordon Stake to its Board for a two-year term as Treasurer. A 30-year CEMA member and 10-year board member, Gordon returns to the CEMA Board after taking several years off to manage EMP’s growth, including opening offices in the U.K., Spain and France as well as pivoting to produce 30+ virtual events for clients in 2020.
Gordon is excited to again serve the 800+ member organization as CEMA joins PCMA in a shared mission to provide the event marketing community with best practices, data and metrics. “The CEMA community allows for best practice sharing, the ability to speak to leading event marketers on trends and helps to establish the industry benchmarks that we all need. Today more than ever, event marketers need to work together to elevate event marketing and the value it adds in helping organizations’ achieve their business goals.”