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A Few Thoughts on Virtual Events (Part 2)
Meet The Simms. Am I copywrite? In most cases, the event industry initially tried to create virtual events that...
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A Few Thoughts on Virtual Events (Part 1)
When COVID-19 brought business to a standstill, the oversimplified call to action was to ‘pivot’. Many industries, including ours,...
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Just trying to make sense of it all
What’s ahead for live events? What’s next year going to look like? How about five years from now? Some...
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EMP represented at Bizzabo’s Reimagine Experience 2021
Many thanks to @Bizzabo for inviting Gordon Stake, EMP Managing Partner, to participate in an insightful session during last...
0 commentsChanging Expectations for Third-Party Event Sponsorships
The pandemic has altered many things in our world, including how tech companies use third-party event sponsorships as part...
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Event Marketing Partners Proud to Support Experiential Marketing Measurement Coalition as a Founding Member
February 2021 saw the launch of the Experiential Marketing Measurement Coalition by founder Dax Callner and a small group...
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EMP Named Top 200 Event Agency
EMP is honored to be named one of 2021’s best North American live and virtual event agencies by Bizzabo...
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Uncertainty. There’s that
Talking with clients recently, there’s still a lot of uncertainty in the air. We all know that in-person events...
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Top 3 Takeaways on the Future of the US Event Industry from Recent CEIR Webinar
Wow, 2020 is finally over and we’re all anxious to get back to “walking down the aisle”…..of a plane...
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CEMA names Gordon Stake to Board
The Corporate Events Marketing Association (CEMA) has named EMP Managing Partner Gordon Stake to its Board for a two-year...
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Happy Holidays!
From all of us at Event Marketing Partners, we wish you a wonderful end to 2020. We can’t wait...
0 commentsA Virtual Event Strategy Built to Connect
EMP’s Gordon Stake talks with Jobvite’s CMO Jeff Rohrs on the challenges of virtual events and how his team created a virtual...
0 commentsCommvault’s CMO Chris Powell talks about marketing in the pandemic
Chris Powell, Commvault CMO, joins EMP’s Gordon Stake for a look at how the pandemic has changed their marketing...
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IMPORTANT CONSIDERATIONS FOR VENUE SELECTION IN A POST-COVID WORLD
As our industry prepares to “go live” again in the future, we all know face-to-face events will be executed...
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VIRTUAL REARVIEW MIRROR
The flurry of October’s events has begun to settle a bit which gives the EMP team a chance to catch our...
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5 KEY CONSIDERATIONS WHEN PLANNING FUTURE INCENTIVE PROGRAMS
There are numerous factors to consider when planning your company’s incentive program to ensure that your top producers are...
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Attention Event Producers: Is Your Sponsorship Sales Program Properly Prepared for 2021?
It’s hard to believe that 2021 is just around the corner. Although it’s been a very difficult year for...
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7 STEPS TO BETTER AUDIENCE ACQUISITION
One of the questions most frequently asked when we meet an event manager for the first time is how...
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EMP Helps CEMA Summit Connect with its Members
For nearly 30 years, I’ve been a member of CEMA (the Corporate Event Marketing Association). During that time, I’ve...
0 commentsNewsela CMO Adriel Sanchez Shares the Edtech Firm’s Pandemic Marketing Pivot
Edtech firm Newsela has been making a name for itself, serving more than 90% of U.S. K-12 schools with...
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